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"An unforgettable experience of wine tasting in a Michelin restaurant, triggered our curiosity about the definition of good coffee. Having coffee is slowly turning into an everyday routine, and the coffee culture is spreading in cities all around the world, coloring life for countless people.
How many great litterateurs have been inspired and enlightened by coffee? How many people have found peace of mind and comfort from a cup of coffee in the midst of mundane affairs?
In the words of a literati, “Sometimes life is just a matter of the warmth brought by a cup of coffee”. Does the world of coffee have its own unique mysteries waiting to be explored?
Each sip of coffee is extremely delicate. From the richness of the first sip, to the fullness of the sour, bitter and sweet flavors as the coffee sits for different periods of time, all the variations in the aftertaste can be completely different due to the subtle adjustments made in the roasting process.
While searching for quality green coffee beans, aim realized that a cup of divine coffee, in addition to good materials, the greater part (In our opinion, 75%) depends on the results of roasting, as we began the journey on the best roasting formula.....”"
"If the taste of coffee is a romantic thing in itself, then the most romantic of all coffee making processes is the journey of roasting the beans. From the beginning of the roasting process, each bean undergoes a perfect arc of travel, surging with heat and then stabilizing as the temperature cools down.... No matter how the beans are tossed around in the roasting space, each little bean is carefully handled according to the coffee curves, and eventually succumbs to gravity and takes on a new life, waiting to be savored.
One perfect roasting requires what we call ‘an undisturbed process’. Conventionally, a roaster is in-charge to watch over and adjust the heat to achieve the ideal balance of flavors; however, natural variables such as air, weather, uncontrollable temperature and humidity changes often leads to uncertainty, making the roasting process complex and challenging.
How to build a space to keep the roasting process steady, is the starting point for aim to invest in AI technology. We build AI system that is quick to react and automatically adjust all the variables in the roasting process; we also analyze big data from consumer’s feedback, narrow down the exact flavors wanted. After thousands of repetitive failures, we not only create the perfect roasting environment that is not disturbed, we also find the perfect ratios that best meets the flavor wheel.
In the past, consumers had to rely on the flavors listed on the package to select coffee beans, but now with aim's innovative technology, coffee lovers can request the AI roaster to make the ideal flavor according to the flavor wheel, realizing a customized, convenient and fresh coffee experience.
To ensure the quality of coffee, aim only do micro-roasting, so that each batch of coffee beans can be perfectly smoothed through the process of roasting curve between cold and hot, with a fine degree of precision, to reach best quality."
Coffee beans are grown in different regions of the world, the strong aroma of coffee come from the flavor of the land where it is produced. Nowadays, through the evolution of high-end technology, aim's coffee beans emphasize the unique aroma of coffee beans from different regions of production. Through a cup of coffee, we can cross the globe (forget the passage of time and eliminate environmental changes) and feel the fragrance of the soil after its transformation.
The poet's saying, “May your sun touch my rain, your heat make my soul rise up like a cloud,” skillfully interprets aim's pursuit of the delicate understanding of coffee tasting, allowing the subtle change of taste levels, flowing and roaming in different coffee curves.
Aim me towards the marvelous.
The depth of coffee is as vast as the universe, and aim's craftsmanship in continuing to improve coffee technology. Due to the fusion of AI technology, we meet the endless exploration of coffee… may your heart be free after each sip of our coffee.
